Explain to me as simply and directly as possible why I should choose you. I’m in a hurry, and I’ve already considered your competitors. Give me options of other services I could use - I want answers – give me links to find other services you offer.
Tell me how you'll help me
I’m looking for a solution to my problem now. Remind me it can’t wait any longer and why I should get in touch now.
Tell me how much better, safer or happier I’ll be if I take action right now. These pages should be used to describe your products and/or services.
• What does your product or service do? List the features.
• What will your product or service give me? List the benefits.
• Tell me why I can trust you. List your professional affiliations
How will you give me what I want?
"Keep testimonials short, directly related to the page content and always attributable to someone."
- J. Doe
BIG PROMOTION
"Keep testimonials short, directly related to the page content and always attributable to someone."
- J. Doe
What other information do you want me to know?
Describe to me what your product or service offers, and how I'll benefit from it. Make sure to mention your services in the copy so I know I’m in the right place. Focus your writing on me and my needs so I know I matter to you.
List specifics of your services or products
